Portfolio
Welcome to my portfolio!
Here you’ll find a mix of social media projects and content I’ve created to help my own brand and others grow online.
Click the images to see the full videos or the posts directly on social media 👇
Personal Channels
A few stats on my channels:
YouTube: 250k+ followers
Instagram: 85k+ followers
Twitter (X), TikTok, Tumblr: 20k+ followers each
Goal: Share valuable, free information and funny content to generate leads through freebies. Finally, sell products through direct and email marketing.
Views: 8,6 Million
Format: Vertical short-form video
Script and creative direction by me, edited by Mirko Bonezzi, video editor.
Views: 746K
Format: Horizontal long-form video
Medium: Adobe Première Pro, Procreate
The whole video was created by me: script, direction, video editing, color grading, illustration, cover art, and voice-over
Views: 880k
Format: Vertical short-form video
Medium: Adobe Première Pro, Procreate
The whole video was created by me: script, direction, video editing, color grading, and illustration
Social Media Manager, Content Creator
Popcore GmbH - Mobile gaming company (Berlin, DE):
Organically grew the TikTok account from 0 to 120k followers in a few months
Managed an Instagram account with >1.5 Million followers
Grew the LinkedIn account to 5k followers
TikTok
Views: 2.3 Million
Format: Vertical short-form video
Medium: Adobe Première Pro
The whole video was created by me.
Goal: Awareness, introduce a new game, and drive installs of the app
Views: 2.2 Million
Format: Vertical short-form video
Creative and social media direction by me, executed by an in-house graphic designer.
Goal: Awareness, introduce a new game, and drive installs of the app
Likes: 3k
Format: Meme and Illustration
Medium: Adobe Photoshop, Procreate.
Fully made by me, illustration included.
Goal: Engage the players, keep them warm, and have them go back to the games. Additionally, cross-promote new games.
Likes: 30k
Format: Meme
Medium: Adobe Photoshop
Goal: Engage the players, keep them warm, and have them go back to the games. Additionally, cross-promote new games.
Likes: 120
Medium: Adobe Photoshop
Color correction and picture editing were made by me. Pictures taken by a coworker.
Goal: Brand awareness, make Popcore look appealing to possible employees
Likes: 61
Creative and social media direction by me.
Created by the in-house graphic designer.
Goal: Brand Awareness, place Popcore as a household name in the mobile game industry.
Other Works
Views: 578k
Platform: Personal TikTok account
Format: Vertical short-form video
Medium: TikTok editing software, Adobe Première Pro
An example of successfully following a TikTok trend. The editing was timed with a viral sound/music.
CTR: 4,9%
Views: 39k
Platform: Personal YouTube account, long-form video
Medium: Adobe Photoshop, Procreate
The whole video was created by me: script, direction, video editing, color grading, illustration, cover art, and voice-over
Most of the views of this video came through YouTube search, thanks to the optimized SEO.
Platform: Made for a lighting company's Instagram account
Medium: Sora AI, Adobe Photoshop
Likes: 4,300
Platform: Personal Instagram account
Medium: Adobe Photoshop
Illustration made by me.
Fun fact: This illustration went viral, and Ariana Grande reposted it on her Instagram account in 2017.
Platform: Made for a lighting company's Instagram account
Medium: Sora AI, Adobe Photoshop
2D/3D illustration made for the mobile game “My Love: Make your Choice”
Medium: Blender, Adobe Photoshop
Platform: Made for a lighting company's Instagram account
Medium: Sora AI, Adobe Photoshop
Likes: 2,410
Platform: Personal Instagram account
Medium: Adobe Photoshop, Procreate
Illustration made by me.
Simple Black Friday ad for a lighting company
Platform: Meta
Medium: Adobe Première, Adobe Photoshop.